UGoTour is a content and technology company in the travel and tourism space, helping to connect people with place through storytelling. Use cases for UGoTour's product was difficult to articulate through standard presentation materials, so I storyboarded the user experience based on developed audience personas and rapidly prototyped a demo video for testing and analysis.
Demo...
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Marketing
Conference Audience Engagement with Vinyl Record Voting
The concept of using vinyl records for voting was born from the need to grab the attention of conference attendees and bring them back to a booth to initiate or continue discussions. The final solution was educational, engaging and on theme - considering the conference was located in Nashville.
45's (7" vinyl records) were custom labeled to serve as calling cards and handed...
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